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WHAT'S IMPORTANT TO ME

THE WAY
I WORK.

Animation production is half spreadsheet, half group therapy. After 9 years I’ve formed strong opinions about how good projects get made and how good teams stay together long enough to make more of them.

1

Bridge the room

Creative speaks one language, tech another, executives a third. My job is the simultaneous translation, so everyone knows what they’re getting and when.

2

Team first, every credit

I run productions where people stay. That means real mentorship, fair load, sane hours when we can, and visible credit when work ships. The team celebrates together or not at all.

3

Mentor, don’t manage

Coordinators and PAs are tomorrow’s producers. I delegate real responsibility, make space for mistakes, and review the work — not the person.

4

Build the pipe, don’t patch it

If a problem keeps showing up, the system is the problem. ShotGrid, real-time Unreal flows, dashboards — I’d rather invest a week up front than re‑firefight every Friday.

WHAT'S IMPORTANT TO ME

KICKOFF    DELIVER

1

KICKOFF

Align scope, scope, and scope. Walk the brief end-to-end with creative, tech, and clients before a single asset is built.

2

PLAN

Align scope, scope, and scope. Walk the brief end-to-end with creative, tech, and clients before a single asset is built.

3

BUILD

Align scope, scope, and scope. Walk the brief end-to-end with creative, tech, and clients before a single asset is built.

4

POLISH

Align scope, scope, and scope. Walk the brief end-to-end with creative, tech, and clients before a single asset is built.

5

DELIVER

Align scope, scope, and scope. Walk the brief end-to-end with creative, tech, and clients before a single asset is built.

 POWERED BY DIET COKE. HOME BASE - LOS ANGELES.

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© 2026  BETH SASS

v5.26 / FRAMEWORK

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